Critiquing;Explain the ways in which mass customization can be applied to service firms as well.

Write a critique using APA for below each essays with 400 words minimum each. Each critique should use references and utilize knowledge. Each critique should have atleast 2 biblical integration. Essay 1 Q. Mass customization of products has become a common approach in manufacturing organizations. Explain the ways in which mass customization can be applied to service firms as well. Not so long ago when a person wanted to buy a car, they had a few models to pick form. The color selection was one or two colors and the biggest customization you can add on was the type of radio you wanted. When it came to buying this vehicle, you had to physically go to the dealership and order the vehicle or pick form an assortment in the lot. Today a person can customize their car from an appt on a phone and have the car delivered to their house. The vehicle can be one of several colors and everything can be customized from the radio to the style of wheels. As a consumer in todays market we can be a little pickier on what we want to purchase.