Examine Consumer Satisfaction With Purchase Decisions For Beauty Product In China And US.

This project involves in-depth reading in your selected area and going beyond papers discussed in class. This will allow you to gain knowledge in areas that interest you as the course provides only an overview of each area. The following sections should be included in the paper: objective/introduction, theoretical development, hypotheses, methodology and discussion. While data collection is not necessary, you should present the results you expect to see in a results section. You are, of course, encouraged to collect data (even if it is just a pretest, or pilot test). If data is collected, please report a summary of results.