“PureGym” company

“PureGym” company

Using reliable information from your own independent research study into “PureGym” company, carefully address the following tasks: 

Task 1:
Briefly introduce the organisation. (You could include details such as; what the organisation does; what industry it operates in and; when and how the organisation was created) 

Task 2:
Critically analyse and illustrate the organisational structure of the company. (You should include relevant definition of terms and, where possible, use diagrams to support your answer) 

Task 3: 
Explain one modern management approach that could be used in the company. (Modern Management approaches such as situational, contingent or systems should be considered) 

Task 4: 
Critically analyse two innovative strategic management objectives of the company. (You should consider using a strategic management framework of your choice such as Ansoff matrix, Porters’ Generic Strategy Matrix or SWOT analysis to explain the identified objectives)

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